Brief
Manage a self-directed design project with various components and prepare a comprehensive process book that tells the story of your creative process
Deliverables
Process book showing
Logo design and brand guide
Branded stationery and signage
Mobile student portal app design (XD)
ESL wall poster infographics
Logo design and brand guide
Branded stationery and signage
Mobile student portal app design (XD)
ESL wall poster infographics
Image Credits
Pexels.com
Unsplash.com
Unsplash.com
Illustrations & Copy
Jo Turner
Independent Project | EGC Language Institute Process Book
EGC is a fictional English language learning institute with one campus based in downtown Toronto. EGC conducts general English courses but mostly focuses on academic English to prepare for post-secondary education, as well as test preparation for immigration requirements. Courses include IELTS, TOEFL, and CELPIP. There are also a range of classes geared towards communication within the business, medicine, and tourism sectors. EGC’s goals are: Attract mature students looking for an immersive English program in Toronto; focus on Business, Professional, and Pathway programs for students wishing to immigrate ; include test preparation classes with the goal of steadily improving scores.
This project involved a lot of components and therefore required a concise plan of action. The goal was to achieve a balance of clean design that communicates a welcoming and open environment of professionalism and success.
